FDK
Madrid, España
2024
Brand Design and Identity
EMPOWER-NET
With a focus on finance, disruptive innovation, and strategy, FDK has established itself as a transformative space that democratizes access to high-level knowledge. The goal was to design a modern and cutting-edge visual identity that captures the essence of connection and community that Francesco aims to foster.
Through FDK EmpowerNet, each member has the opportunity to learn, generate, and share knowledge, turning every contribution into a force that drives the community towards an innovative and successful future. With FDK, the power to transform is within reach of every individual, guided by the vision of Francesco De Leo.
Insight
DE LA CONEXIÓN A LA INSPIRACIÓN, DE LA INSPIRACIÓN AL ÉXITO
"FROM CONNECTION TO INFORMATION AND FROM INSPIRATION TO SUCCES": The development of Francesco De Leo's personal brand through FDK EmpowerNet demonstrates how branding can amplify a leader's vision to create impact. We crafted a modern and cohesive visual identity that aligns with Francesco's values of innovation and connection. This approach positions FDK not just as an educational platform but as a space where the community feels empowered to learn and share, transforming knowledge into a tool for collective change.
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